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WHITE PLAINS, NY — A detailing operation at a mall here thinks that high-end shoppers will gladly pay $1,000 for a wax and detail, lohud.com reported.
The Mar. 1 story stated that High Marques Auto Salon is located inside a mall’s parking lot. The owner, Stephen Field, said in the story that customers had previously selected his $750 package that includes all hand washing, a carpet shampoo, carnauba wax, engine cleaning and bug and tar removal.
The popularity of the $750 package led Field to put together the $1,000 package. It will include an application of Swissvax, a super-premium car wax that costs up to $263 for a small jar.
“If you’re going to go out and spend half a million dollars on a Ferrari, $750 is not a big deal,” Field said in the story. Even so, the service’s most popular packages range from $59 to $179.
Read the entire article here.