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Promotions / Detailing / Sales and marketing

Following up with customers to increase engagement

May 05, 2014
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PITTSBURGH — After you’ve finished detailing a customer’s vehicle, a good detailing business stays engaged with them, according to a Detail King blog.

A phone call is the method preferred in the blog, which is a great way to show that your business has a personal touch.

An email survey is another way to not only connect with your audience, but gain valuable feedback, notes the blog. Make sure to thank the customer for their service in the survey, it states in the blog.

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A survey can also be a chance to gain new customers, the blog notes. “If you are confident that your auto detailing business exceeded your customer’s expectations then you may want to ask for referrals and reward them for each new customer that they send to you.”

The full blog has a template that can be used for a customer engagement survey.

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