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Articles Tagged with ''brand''

Winning back dissatisfied customers

BIRMINGHAM, Ala. — Not everyone can be pleased, but bad experiences can have domino effects, so unhappy customers shouldn’t be ignored.


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Boomerang Carwash brings customers back with simple, affordable approach

Establishing a strong brand with a mission is an important part of how this chain does business.

Good employees, a strong brand and an exceptional wash experience are important to helping Boomerang meet its mission.


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Social media: Engagement is the key

How an operation's online reputation can affect business success.

Social media is the most engaging, two-way communication medium for customer relations.


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Brand Matters - Part Two

Lustra™ Tip of the Month
Why Knowing and Living Your Brand Matters
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Brand Matters - Part One

Lustra™ Tip of the Month
Why Knowing and Living Your Brand Matters
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Brand Matters

Lustra™ Tip of the Month
Why Knowing and Living Your Brand Matters
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