The 2014 Detail Industry Benchmark Survey Report gathers information from owners and operators.
These pieces and other promotional materials developed by Kennedy showcase his basic marketing beliefs. First, be different in your marketing offerings. Next, never market detailing, market yourself.
Birmingham, Ala. — Starting in the October issue, Professional Carwashing & Detailing will showcase a set of before-and-after detailing images in each monthly issue.
PORTSMOUTH, N.H. — The owner says he is in the business of building beautiful buildings.
BELMONT, Mass. — The general manager of the fifty-year-old business says it works hard to treat every customer like they are the only one.
ALEXANDRIA, Va. — An independent study showed reusable products have a lower environmental impact.
Tapping professionals, trainers and equipment manufacturers, the assignment still included reporting on best practices and improved techniques that would drive business results and success.
NEW YORK — Canadians’ rising income and consumer spending has fueled the growing carwash market.