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News from the industry

October 11, 2010
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PDQ to submit data to Patent Office for review
PDQ is submitting additional information to the U.S. Patent and Trademark Office (USPTO) which the company believes will uphold its claim in the first of three patents being reviewed.

The Patent Office ruling was preliminary and PDQ has the opportunity to submit additional information “which will support our claims to this first patent,” according to PDQ president Charlie Lieb.

In September 2002, PDQ filed a federal lawsuit claiming Ryko’s Ultrasonic 2001 OHD Touch Free Wash System violated its patents. Ryko responded that there was nothing new or novel in the patents and the federal court ordered the review by USPTO.

Ryko will get a chance to respond to the new submissions from PDQ as well as any decision from the Patent Office on the other two patents.

Jiffy Lube launches new ad campaign
Customer testimonials will take center stage in MMB’s new ad campaign for Jiffy Lube.

The new campaign, which launches this week in the U.S. and Canada, will include TV, radio, print and online advertisement.

Among the spots which feature actual Jiffy Lube customers who support the chain for its service is one 30-second advertisement with Isaac Giron, a stand-up comedian and Jiffy Lube customer who last year logged more than 43,000 miles traveling to nightclubs on the West Coast.

Similarly-themed radio ads spotlight busy moms, stressed-out personal assistants and a notary public.

Labor law organization cites 10 CA carwashes
The Economic and Employment Enforcement Coalition (EEEC), a California organization charged with enforcing labor laws, raided 15 carwashes and cited 10 with employment violations.

The carwashes investigated by the task force were businesses allegedly avoiding labor, tax and licensing laws, as well as safety and health regulations.

Several citations included carwashes that failed to pay the minimum wage and did not have valid work permits for minors.

Mister Car Wash grows to 38 washes
Mister Car Wash acquired two new sites to boast 38 washes nationally.

One of the newest washes, a former Shammy Shine location, is located in the company’s flagship market, Houston. The other is located in Minnesota.

Mister Car Wash said the Houston site has been renovated to remove a quick-lube station and to add a detailing center and express wash lane.

Its other acquired wash, in Plymouth, MN, is an exterior-only location. The company will continue to operate this newest wash under its previous model of ownership while they explore various operational alternatives.

Financial details of the two acquisitions were not released.

CarWash College curriculum commences
CarWash College™, a collaboration between Sonny’s Enterprises, Inc. and former POWER Inc. executive Steve Gaudreau, is officially accepting enrollment in three separate courses.

The recently released schedule includes dates for maintenance, repair and management classes. All courses will be held at training facilities in Ft. Lauderdale, Fla.

The courses offered will be:

  • The Car Wash Operational Management Certificate Program, held May 8-12, July 17-21, September 18-22, and November 6-10. The program focuses on express exterior management, preparing graduates to raise car counts and retain customers.
  • A five-day certification program in carwash equipment repair, held June 5-9, August 21-25, and October 9-13. Carwash operators will learn how to avoid equipment purchases and reduce service calls. Students will have extensive hands-on training in performing emergency repairs.
  • The Car Wash Equipment Maintenance Program will reduce downtime, lower chemical consumption and extend equipment life. It will be offered May 22-26, June 19-23, July 31-August 4, and October 2-6.

Mace under investigation in stock market debacle
Mace Security International, Inc., a company which operates 48 carwashes in the U.S., received a Nasdaq Staff Determination that the Company was not in compliance with Marketplace Rule 4310c (14) regarding the requirement to file with The Nasdaq Stock Market.

The non-compliance with Marketplace Rule 4310c (14) makes the company’s common stock subject to being delisted from The Nasdaq Stock Market.

In accordance with the procedures of The Nasdaq Stock Market, the company requested a hearing before the Nasdaq Listing Qualifications Panel to request an exception to its non-compliance with the rule.

By operation of Marketplace Rule 4805(a), the Company’s hearing request automatically stayed the delisting of its common stock pending the Panel’s review and determination. Until a determination is made by the Panel, the symbol “E” will be added to the Company’s trading symbol.