People
Larry Cordetsky of Windber, PA, is the new Howco Inc. service manager for western Pennsylvania, West Virginia and eastern Ohio.
Howco Inc. is a Charlotte, NC-based supplier, distributor and consultant to the carwash industry serving all or portions of nine Mid-Atlantic and Southeastern states.
Cordetsky is a Detroit native with over 30 years of experience installing and repairing carwash equipment.
Craig Porter of Porter Associates was named 2008 Sales Representative of the Year by RDM Industrial Electronics, Inc., a remanufacturer of petroleum and carwash electronics.
Porter has been with RDM for five years and represents the Northeast region of the U.S.
Anthony Patton of A&K Detail was presented with the 2009 Business Equality Award from The Jefferson County branch of the National Association for the Advancement of Colored People (NAACP) in a ceremony honoring and celebrating the accomplishments of Dr. Martin Luther King, Jr. on Jan. 19.
Patton opened A&K with a friend in 1997. He is also a former NAACP student honoree. He also owns CMO Fashions, which makes him the first black man to own and operate a store in the local Times Square Mall.
John Overby of Burnsville, MN, was named Master Automobile Technician of the Year by Cengage Learning, a provider of learning solutions for students and professionals.
The award is given to the automotive technician with the highest composite score on the Automotive Service Excellence (ASE) certification exams. The ASE exams are considered the standard for automotive professionals.
Overby took the exam along with more than 350,000 professionals in 2008. His excellent scores earned him a cash prize, as well as an all-expenses paid trip to the banquet at which he received the award.
In other news
There is now a digital version of the popular Car Care Guide from the Car Care Council.
The digital version is a quick, online reference for consumers to find preventive maintenance information and can be used by repair shops, quick lubes and carwashes as a third-party resource to help relay important maintenance information during point-of-sale.
The guide covers the most common preventive maintenance occasions and procedures that need to be performed to keep cars safe, dependable and efficient. It also features new sections on fuel economy and environmental awareness.
Great Lakes Quick Lube LLC (GLQL), which has five locations throughout Wisconsin, has been given the “Spirit of Franchising” Award from Valvoline Instant Oil Change (VIOC).
The award was handed out at VIOC’s annual Franchising Workshop in Marco Island, FL. GLQL has five service centers in Madison and 30 in Wisconsin.
A new survey by Datamonitor unveils habits and preferences for carwash customers in Italy.
The study reveals how frequently Italian motorists wash their car (about 12 times a year), the channels used and the popularity of each.
Over half of the surveyed motorists have visited a standalone carwash. Italy is a market where a standalone carwash operator is more likely to be used than a service station operated carwash.
In Italy, hand washing gets the highest level of customer service satisfaction, the survey found.
Also discovered by Datamonitor, the market shows a clear, negative correlation between age and the number of times an individual has washed their car.
RDM Industrial Electronics, Inc., a remanufacturer of petroleum and carwash electronics, is adding more offices and warehouse space. Construction began earlier this month.
The company’s new addition will add over 5,200 square feet to its existing facilities, and will include 15 new offices, a larger conference room, and more warehouse space.
According to RDM owner Rick Long, this will allow the company to double its sales and customer department in 2009.
In addition to plans to expand its building, RDM is also growing its online offerings through its website, as well as its tradeshow presence by exhibiting at 19 shows this coming year.
Association news
The Western Carwash Association’s (WCA) has launched a new website at www.wcwa.org.
The new website features new marketing tools and legislative monitoring, a searchable database of member locations by distance or address, and it will regularly update communications between the association, the members and the carwash industry.
Coming soon to the website will be the opportunity for members to update their membership information 24/7.The Midwest Carwash Association has released its January 2009 Legislative Update.
Changes in laws and regulations noted in the Jan. 12 document are as follows:
Illinois