What's In Your Wash
Business: Hoffman Car Wash
Type: Express exterior conveyor (200’), three in-bay automatics, six self-service carwash bays, and a six-bay Jiffy Lube.
Owner(s): Tom Hoffman, Jr.
Location: Queensbury, NY
Year opened: 2004
Equipment/chemicals: AVW tunnel equipment with Simoniz washing solutions, Tommy Car Wash drying system, Micrologic point-of-sale system, Petit Accutrac Wash Robot, Simoniz tire shine, PDQ G5 automatic bays, Verwater water recycling system, and Triad Design Groups Bill Breaker. Hoffman built its own self-service equipment.
Volume (per year):
Pricing: Express: $9-$15, or $26.99 for a monthly unlimited package. In-bay automatic: $6-$12. Self serve: $1 = 1 minute; or $5 = 8 minutes; or $10 = 22 minutes.
Menu includes: Bug cleaner, wheel scrubbing brush, engine degreaser, presoak, high pressure soap/rinse, foam brush, spray protectant, foaming protectant, spot free rinse, and air dryer.
Unique Features: Express wash features a unique “following” wheel blaster for wheel cleaning and a contouring high-pressure rinse arch. Self-service wash uses variable frequency drives (VFDs) with pressure transducers to save energy and provide every customer with the choice of “Power Boosting” their pressure from 1,000 psi to 1,400 psi. Air dryers are also available in the self-service bays. Tiered pricing in the self-service bays offers customers discounts to encourage more revenue per visit. A “count up” credit card system is also used along with bill acceptors.
Also of note: The Hoffman Car Wash family operates 18 locations in the Albany, NY, area; 10 Jiffy Lube locations; and a landscaping business. For more information, visit www.HoffmanCarWash.com.