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Research shows loyalty programs work better with frequent communications to customers

SAN RAFAEL, Calif. — SpotOn is a leading digital loyalty and marketing platform, and the company has new research about digital communications, according to a press release.

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Using Facebook, YouTube and review sites to maximize customer engagement

Joe J. Napoli
Social media has become so pervasive that it is no longer a question of if a business should use it, but how a business should use it.
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