Good employees, a strong brand and an exceptional wash experience are important to helping Boomerang meet its mission.
Establishing brand loyalty when customer interaction is extremely limited is one of the biggest challenges facing any carwash.
The organization works with carwashes and detailing shops throughout the country to help them increase customer traffic with coupons and marketing support.
Five more tips for promoting a new business and developing the ever-important return customers.
Properly promoting your car care business is huge step in success, and here are five tips for promoting a new business and developing the ever-important return customers.
Social media is the most engaging, two-way communication medium for customer relations.
The 2014 Detail Industry Benchmark Survey Report gathers information from owners and operators.
Successful marketing programs that attract new customers and keep existing customers loyal are massively important.
These pieces and other promotional materials developed by Kennedy showcase his basic marketing beliefs. First, be different in your marketing offerings. Next, never market detailing, market yourself.
Birmingham, Ala. — Starting in the October issue, Professional Carwashing & Detailing will showcase a set of before-and-after detailing images in each monthly issue.