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Multi-profit Centers

Consultant's Corner: Different components of the full-serve model

In the March issue, in the column titled: The ins and outs of various carwashes, we were examining the different components of the full-service model and all the different facets therein. We covered the first half of the different wash stations and processes that involve the welcoming area, the vacuum stations, and the drive–on area.


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Using Facebook, YouTube and review sites to maximize customer engagement

Social media has become so pervasive that it is no longer a question of if a business should use it, but how a business should use it.
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Additional profit centers for your carwash

DETROIT — Wash owners are always looking to add additional profit centers for more revenue, and there are certain ones they should consider, according to a Detail XPerts blog.


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Turning ice into money

Carwashes are always looking for ways to add additional revenue, and there's many reasons an ice machine may be an ideal fit.
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What additional profit center are Australian wash owners most interested in PC&D covering?

Latham, N.Y. — Professional Carwashing & Detailing is learning more about the Australian market, and part of that is getting direct feedback from our readers. Take the chance to tell us what additional profit centers you want to read more about.


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Part Two: Tips on social media from a carwash business that 'gets it'

DETROIT— Detail XPerts has 15,000 followers on Twitter, and over 4,500 on Facebook. The company president talked to PC&D about how they’ve used social media to improve their business, and relations the company has with its customers and other businesses.  


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No, you can’t rent my customers

Read how one carwash chain found success in offering windshield repair services.

After our second location opened, nearly half a dozen windshield repair companies approached us offering to pay us a monthly rent to sell windshield repair at our washes. Immediately our reaction was, “No, you can’t rent my customers.” 


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Creating repeat customers

How loyalty carwash programs create longevity and revenue growth.
It is true that if customer loyalty were easy to come by then every business would be showing successful program retentions and extensive revenue growth year after year. So, how much loyalty is necessary to be successful?
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Ice and water:

Incremental income as a way to increase bottom line profits
Now that the warmer months are here, ice and water vending machines will seem more attractive to customers on their way to sporting events, picnics or outdoor parties.
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Marketing your pet wash, a modern contraption for a social world

Carwash owners are always looking for new ways to bring in extra revenue, and pet washes have emerged as one of the most dependable ways to do so.
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