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Online Exclusives

Three tips for authentic communication

A few lessons for public speaking and becoming an authentic communicator.


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Companies like LivingSocial offer deals to help carwashes market their businesses

The organization works with carwashes and detailing shops throughout the country to help them increase customer traffic with coupons and marketing support.


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NRCC 25th anniversary highlights include keynote address, education and celebration

The educational sessions, show floor and other events provided new ideas and practical advice for carwash owners of all formats.


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Social media: Engagement is the key

How an operation's online reputation can affect business success.

Social media is the most engaging, two-way communication medium for customer relations.


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Crushed between two cars

Take steps to develop a safety plan along with the proper training to eliminate or minimize potential exposure.


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Deja vu all over again

Tapping professionals, trainers and equipment manufacturers, the assignment still included reporting on best practices and improved techniques that would drive business results and success.


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Working together: Controllers and VFDs

Now operators can control what speed their motors are operating at, and just dropping a motor from 60 to 50 hertz can provide significant results.


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Tips for proper VFD installation

Four crucial components to consider so that a business owner can get the most out of a VFD investment.


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Crafting a customer-centric culture, part 2

Shopping or conducting business should not feel like a chore best avoided: it should be an enjoyable experience, one that your customers desire to repeat.


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Crafting a customer-centric culture

Focus on the customer service experience from point-of-entry to point-of-sale to increase a business' growth and retention.


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