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Detailing eNews

How to keep a car looking like new

September 19, 2012
John Barbour with Omni Detailing put together this checklist to help customers keep the interior and exterior of their cars looking like new.
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Staying focused

September 19, 2012
Remember the battle for business is fought in the minds of prospective customers. You’ve got to make your detail business stand head and shoulders above the competition.
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Find out how one detailer uses automated cleaning technology

Read more about Shane Constable of Mint Condition Auto Detailing in Ogden, UT.
September 5, 2012
Read more about Shane Constable of Mint Condition Auto Detailing.
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Do you know how to identify your customers?

September 5, 2012
You have to make sure you identify your key customers and then find out what is important to them.
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Are you "positioning" your shop correctly?

August 29, 2012
Positioning is the key to great marketing. Every successful business, including detailing businesses, whether the owner realizes it or not has done some successful marketing.
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Don't forget to take our Detailing Survey

August 1, 2012
LATHAM, NY ― The 2012 survey is a representation of detailing business owners from across the nation. The information gathered provides the latest industry facts, trends and figures.
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The 2012 Most Valuable Carwasher is ... a detailer!

July 25, 2012
This year's award goes to José Fernandez of Superior Shine in Covina, California. He is known for his extreme passion about his work.
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Which products are best for paint finishes?

July 25, 2012
The answer to this question depends on the condition of the paint finish.
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Can wax be put over a sealant?

June 27, 2012
Our detail editor, Bud Abraham, weighs in, and also shares which of the two he thinks is better in terms of durability.
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The proper way to hang an American flag

June 27, 2012
Believe it or not, there are a lot of rules and regulations that go along with displaying your American pride with the Stars and Stripes.
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