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Articles by Jonathan Taylor

The recognized expert

Anyone can claim to be in expert in their field, but what separates the fly-by night professionals from the ones that have really mastered their field? Most would say
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How to handle customer complaints

If you’ve been in business for any length of time, you’ve experienced customer complaints. Many business owners tend to react to customer complaints with a certain amount of anxiety, but
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Targeting the affluent

I noticed lately that a lot of businesses have taken a “Button down the Hatches” approach while hoping at the same time this recession blows over as quickly as possible.
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Cross-promote for more customers

During slow economic times like the present, it pays to start getting creative in the way you go about marketing your detailing business. One of the best strategies
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Build your web presence through blogging

Blogs are still one of the best ways to build a web presence fast. They’re also an excellent way to position you as a leading authority in your own
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Using complementary businesses for your referrals

Most people think of their customers when it comes to getting referrals, but the truth is, it’s hard to get referrals from your customers even if you provide them
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Five simple marketing tips for the recession

Are you concerned about earning money with your detailing business during this recession? If so, here is some good news. By definition, a recession is not all that bad. While
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How to handle customer complaints

If you’ve been in business for any length of time, you’ve experienced customer complaints. Many business owners tend to react to customer complaints with a certain amount of anxiety,
Read More

Differentiate or die

You can’t afford to be humdrum in slow economic times. By that I mean that you look like every other business that does a good job. If you position yourself
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Five simple marketing tips for the recession

Are you concerned about earning money with your detailing business during this recession? If so, here is some good news. By definition, a recession is not all that bad.
Read More