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Articles by Mike Perry

My greatest strength is...

August 10, 2012
Don’t you wish you could only wear one hat? Owners typically possess a special mix of business skills and personal attributes, and many successful entrepreneurs never realize how unique they really are.
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A shared point of view

July 27, 2012

In Part Two of my February Professional Carwash and Detailing article, I stated that nothing is more important for operators than increasing carwash revenues.


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Five traits of best-in-class carwash operators

June 25, 2012
The following group of character traits will lead any carwash owner to a better outcome, a stronger team of workers, and a more profitable business.
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An Industry Perspective: Increase your carwash revenues - Part One

Once an operator decides to improve their wash's financial performance, their mindset and activities must then be more concerned with building a larger and more profitable customer base.
June 5, 2012
Why is it so difficult to increase the wash counts at your carwash?
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An Industry Perspective: Will the in-bay code ever be broken?

Let's see if the second half of the year brings better financial results for operators and their suppliers.
May 8, 2012

The Perry thesis, regrettably, remains intact: Until operators make more money, they won't buy more equipment. Will the second half of this year bring significantly better financial results for in-bay operators and their suppliers?


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Presenting a... "Remarkable Journey", part 2

April 25, 2012
Columnist Mike Perry discusses why carwash revenues count more now than ever before and why value-added "best in class" suppliers are going to soon start partnering with c-stores.
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Presenting a... "Remarkable Journey," Part 1

April 24, 2012
How value-added "best in class" carwash suppliers will partner with c-stores to generate higher wash counts and revenues in 2012.
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What to do to maintain loyalty amongst your customer base

January 11, 2012
If you're not careful, your faithful customers will slip through the cracks.
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Here is your 2012 battle plan

December 1, 2011
Take decisive action in 2012 on these four initiatives and you will enjoy a more prosperous new year.
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Charting a profitable path

October 5, 2011
Make sure you get on the right road with the right destination in mind.
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