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Articles by Mike Perry

The recovery of the in-bay market is imminent

A beefed-up belief system will spark greater cooperation and more on-site marketing, and will generate increased consumer demand.
September 28, 2012

Maximize this opportunity

September 6, 2012
Creating a regular shopping pattern is an important first step in building a larger customer base. If you are like me, maybe you too are...
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Baseball and carwashing

It was the most exciting day in your life. . .
August 27, 2012

Overbuilt or underperforming?

August 27, 2012
I was pleasantly surprised to see on the Mr. Clean website recently, that another Mr. Clean site is under construction in nearby Roswell, GA...
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Seeking reliable assistance

August 24, 2012
Sadly, the old adage is true. Had I known that I was going to live this long, as the saying goes, I would have taken better care of myself...
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How have you improved?

August 20, 2012
These alarming results did not really surprise me. In the PC&D Economic Impact Study published three years ago, 32 percent...
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Build your customer base right now

August 15, 2012
It's pretty clear that there is nothing more important in today's carwash world, than having more cars at your carwash.
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My greatest strength is...

August 10, 2012
Don’t you wish you could only wear one hat? Owners typically possess a special mix of business skills and personal attributes, and many successful entrepreneurs never realize how unique they really are.
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A shared point of view

July 27, 2012

In Part Two of my February Professional Carwash and Detailing article, I stated that nothing is more important for operators than increasing carwash revenues.


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Five traits of best-in-class carwash operators

June 25, 2012
The following group of character traits will lead any carwash owner to a better outcome, a stronger team of workers, and a more profitable business.
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