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Articles by Phillip Lawless

Initiating impulse sales

Displays, placement and pricing help operators push impulse profits and increase customer traffic.
Phillip Lawless

Putting high-profit products within the reach of paying customers is one of the oldest tricks in the book. While general stores piled up penny candies, the grocers of today have selected slick magazines and cold sodas. And, for many decades now, carwash owners and operators have gotten into the act.


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Turning tunnels "green"

Earth-friendly technologies provide fertile ground for growing greater margins.
Phillip Lawless

Predicting the future of the carwash industry can be a tricky affair. While some subjects require a powerful psychic or a crystal ball, others need no talismans or tea leaves. One area where ESP is not needed is energy usage. There is little doubt that decreased utility usage and increased tunnel efficiencies will drive carwash profitability in the future.


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Map out a new menu

Capture customer attention by selecting new services and updating offerings and packages.
Phillip Lawless

There it hangs, the same as always. The criss-crossed cobwebs and thick coating of dust bear witness to the fact that this carwash's menu has not changed in quite a long time. Yet, as that menu has hung dingy and ignored, carwashing costs and the number of competing washes have climbed exponentially.


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Tackling theft and vandalism

Phillip Lawless
How effective security systems prevent profits from walking off the property.
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Reclaiming profitability

Phillip Lawless
If an owner is not reclaiming wash and rinse water, they are basically losing free and usable water. Therefore, combat out-of-control water and sewer costs with the newest advances in reclaim technology.
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Sizing up shiners

Phillip Lawless
This popular automated service pops up in self-serve washes and in-bay automatics.
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Remember the tires

Phillip Lawless
As customers are looking for one-stop shops for their car upkeep needs, air pump machines can be the perfect profit center addition for many carwash locations.
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Information at your fingertips

Phillip Lawless
Remote management systems use multi-site reportage and real-time responses to make mobile devices carwash smart.
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The value of information

Phillip Lawless
Point-of-sale systems improve profits by recording customer patterns and providing pertinent data.
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Vacuums: The death of free vacuums?

Phillip Lawless
Additional charges increase the importance of vacuum appearance, upkeep and payment options.
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