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Articles by Chris McKenna

How and why express washing is taking off from coast to coast

June 23, 2014
It’s the summertime and here on the West Coast we are coming into warm, dry weather. We dodged a bullet by not having water restrictions enforced due to the drought conditions, and as the industry continues to grow, a lot of people have been contacting me about getting into the business.
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Consultant's Corner: Different components of the full-serve model

April 21, 2014
In the March issue, in the column titled: The ins and outs of various carwashes, we were examining the different components of the full-service model and all the different facets therein. We covered the first half of the different wash stations and processes that involve the welcoming area, the vacuum stations, and the drive–on area.


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New towel trends and innovations

Advice on how to make sure they're being used properly and efficiently.
March 5, 2014

The ins and outs of various carwash models

Carwash Consultant Chris McKenna breaks down the full-serve carwash model.
February 25, 2014
Carwash Consultant Chris McKenna breaks down the full-serve carwash model.
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Pricing, customer retention, and problem solving in 2014

December 30, 2013
Hi again everyone and happy new calendar year to you all; hope 2014 brings many new customers and sees you all off to a fine start.
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Picking and promoting the perfect detail department additions

Operators should look to customers’ cars for inspiration when it comes to selecting seasonal services.
November 14, 2013

New towel trends and innovations

Advice on how to make sure they're being used properly and efficiently.
October 21, 2013

New ways to boost sales and boost profits

Why you should consider streamlining your staff to bring in more customers.
October 21, 2013

Capturing extra dollars

How to identify and target those customers who are willing to pay more per visit.
August 21, 2013

Fuels, power and trends

Exploring what’s new and what lies ahead for the carwashing and automotive industries.
June 20, 2013