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The Straight Soap

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Editor Phillip Lawless isn’t afraid to tell it like it is and give you the straight soap on what he sees and hears in the world of carwashing.

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Blog: A collection of wacky commercials

March 20, 2013
KEYWORDS marketing / video / YouTube
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For this weeks blog, I decided to search YouTube for wacky but interesting carwash commercials. Below are four of my favorites.

Our first commercial for Hughes Car Wash stars two metal heads getting ready to rock out at their local self-serve wash. This fast-moving attention grabber looks to have been created for your young cousin who was recently with ADHD.


Zap Carwash goes with the funny twist ending. Two men argue after forgotten car upkeep leaves them stranded on the side of the road. "At least things can't get any worse," one says, setting up an ending that M. Night Shyamalan might have contemplated.


Clean Freak's commercial, on the other hand, shoots for the stars with special effects and a catchy song. I'm not scared to say this is the Star Wars Episode I of carwash commercials. Turn your computer speakers up and prepare to be vaguely impressed as this carwash customer blasts off into outer space.


Finally, this blog ends with a classic. The veritable Citizen Kane of wacky carwash commercials. Created for a TV show on IFC, the widely-heralded Presidential Car Wash commercial made a star out of the business' owners. Heck, it even landed them a prestigious Profile in Success article in the industry leading Professional Carwashing & Detailing magazine.

The videos above are just the tip of the iceberg. A quick search on YouTube yields hundreds of creative carwash commercials. What are some of your favorites? Has your business ever had a wacky commercial?