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Increasing Carwash Revenue
Mike Perry will now be a regular blogger for carwash.com. Perry has more than 30 years' experience in retail marketing and in business-to-business sales. He can be reached at 770-330-2490, or at mpccws5@aol.com.
Blog: Make the pie bigger
November 26, 2012
Keep in mind that doing the actual work itself, creating a clean, shiny and dry vehicle, is not the most difficult part of the business.
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Blog: Why Obama won
November 15, 2012
Business owners can learn a tremendous amount from the hard-fought election since it was rich with content-based “teaching moments.”
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Blog: We did our jobs
November 9, 2012
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Who provides the ideas, the marketing expertise and the needed follow-up to pull any wash out of a downward and depressing sales spiral?
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Blog: Grow the pie
November 1, 2012
Carwash operators would be remiss in thinking that consumers will return to the shopping patterns and habits of earlier, better days.
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Blog: Questions and answers
October 25, 2012
As voters enter the booths and cast their ballots this year, many will ponder, “Are you better off now than you were four years ago?”
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Blog: What Business Are You In?
October 19, 2012
Customers today have more choices than ever, and the best operators will relentlessly strive to identify, cultivate, capture and reward them.
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Blog: Are these your customers?
October 15, 2012
What is on your customers’ agendas each day as they drive past your site? When and why do they want to get their cars washed?
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Do You Fail Enough?
October 8, 2012
To get the best results, ambitious operators must be totally fearless in the relentless and passionate pursuit of this vital, game-changing goal: How can I build a larger customer base?
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Goal-setting and multi-tasking
September 25, 2012
Need help setting goals? For best results, your goals also must be very specific, easily measurable and quite achievable for competent and properly-trained team members.
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You are a winner!
September 21, 2012
An unlikely gambling win results in a $400 windfall. How would you spend it to improve your carwash? Mike Perry's latest Increasing Carwash Revenue blog provides some great ideas.
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