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Increasing Carwash Revenue

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Mike Perry will now be a regular blogger for carwash.com. Perry has more than 30 years' experience in retail marketing and in business-to-business sales. He can be reached at 770-330-2490, or at mpccws5@aol.com.

Blog: Why Obama won

Mike Perry
Business owners can learn a tremendous amount from the hard-fought election since it was rich with content-based “teaching moments.”
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Blog: We did our jobs

Mike Perry
Who provides the ideas, the marketing expertise and the needed follow-up to pull any wash out of a downward and depressing sales spiral?
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Blog: Grow the pie

Mike Perry
Carwash operators would be remiss in thinking that consumers will return to the shopping patterns and habits of earlier, better days.
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Blog: Questions and answers

Mike Perry
As voters enter the booths and cast their ballots this year, many will ponder, “Are you better off now than you were four years ago?”
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Blog: What Business Are You In?

Mike Perry
Customers today have more choices than ever, and the best operators will relentlessly strive to identify, cultivate, capture and reward them.
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Blog: Are these your customers?

Mike Perry
What is on your customers’ agendas each day as they drive past your site? When and why do they want to get their cars washed?
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Do You Fail Enough?

To get the best results, ambitious operators must be totally fearless in the relentless and passionate pursuit of this vital, game-changing goal: How can I build a larger customer base?
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Goal-setting and multi-tasking

Need help setting goals? For best results, your goals also must be very specific, easily measurable and quite achievable for competent and properly-trained team members.
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You are a winner!

An unlikely gambling win results in a $400 windfall. How would you spend it to improve your carwash? Mike Perry's latest Increasing Carwash Revenue blog provides some great ideas.
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What do you know now ...

that you wish you had known before you entered the carwash business? This seems like a simple question, but the answer can reveal a lot.
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