These pieces and other promotional materials developed by Kennedy showcase his basic marketing beliefs. First, be different in your marketing offerings. Next, never market detailing, market yourself.
CARAWAY, Ark. — One of the owners says the town has needed the business for a long time.
PHOENIX — Hersey’s ice cream is available for waiting customers.
WAUKEE, Iowa — Nearing its 25th year, a Waukee carwash has grown with its community.
PALO ALTO, Calif. — Customers can get a carwash and lunch at a California carwash.
SAVANNAH, Ga. — Woman’s auto repair business focuses on the customer with coffee shop and lounge.