Meguiar’s expands partnership with Barrett-Jackson - Professional Carwashing & Detailing

Meguiar’s expands partnership with Barrett-Jackson

IRVINE, Calif. — Global car care leader becomes the staging lanes sponsor of Barrett-Jackson Auction Company.

IRVINE, Calif. — Meguiar’s® announced that it will expand its partnership with premium automotive auction house, Barrett-Jackson, to rebrand Barrett-Jackson’s world famous staging lanes as the Meguiar’s Staging Lanes, according to a press release.

The Meguiar’s Staging Lanes will appear prominently in Barrett-Jackson’s televised coverage on Discovery and Velocity Networks through the 2017 auction season, the release continued, including the following events:

  • Barrett-Jackson Scottsdale Auction 2017, Scottsdale, Arizona, Jan. 14-22, 2017
  • Barrett-Jackson Palm Beach Auction 2017, West Palm Beach, Florida, Apr. 6-8, 2017
  • Barrett-Jackson Northeast Auction 2017, Uncassville, Connecticut, June 21-24, 2017
  • Barrett-Jackson Las Vegas Auction 2017, Las Vegas, Nevada, Oct. 19-21, 2017.

Barrett-Jackson’s staging lanes have hosted some of the world’s finest automobiles, the release stated, and Meguiar’s is excited to continue that legacy of quality into 2017.

According to the release, standout automobiles already scheduled for the season opening Scottsdale, Arizona, event include: Aerosmith singer Steven Tyler’s 2012 Hennessey Venom GT Spyder, Don Prudhomme’s legendary 1972 Plymouth Barracuda “Snake II” Funny Car and the historic 1960 Chevrolet Engineering Research Vehicle (CERV) 1 prototype used by Chevrolet engineer Zora Arkus-Duntov as a technological test-bed for the Chevrolet Corvette.

“Meguiar’s is very proud to expand our partnership with Barrett-Jackson,” said Meguiar’s Customer Engagement Leader, RJ de Vera.

“We look forward to continued mutual growth and can’t wait to see how the auctions unfold this year,” said Meguiar’s Manager of Event Marketing, Tony D’Amato.

You May Also Like

Washworld Inc. announces Canadian distributor

DE PERE, Wis. — P.D. McLaren Limited will be selling and servicing Washworld vehicle wash systems throughout British Columbia, Canada.

DE PERE, Wis. — Washworld announced in a press release they have recently added a new member to their distributor network.

P.D. McLaren Limited will be selling and servicing Washworld vehicle wash systems throughout British Columbia, Canada.

P.D. McLaren Limited is a long-established company priding itself on superior customer service, sharing with Washworld the commitment to providing their customers with high-quality, long-lasting carwash systems, the release stated.

SCWA announces recording breaking attendance for 2024 EXPO

FORT WORTH, Texas — The convention was highlighted by two nationally recognized speakers: Stu Crum, CEO of True Blue Car Wash, and football legend Emmitt Smith.

Glide Xpress Car Wash announces grand opening of new Cordova location

GERMANTOWN, Tenn. — Glide Xpress Car Wash expands to five locations in the Greater Memphis area.

Glide Xpress Car Wash Grand Opening
Express Wash Concepts celebrates 4th consecutive year on Inc. magazine list

COLUMBUS, Ohio — According to Inc. magazine, EWC ranked #80 on the 2024 Inc. 5000 Regionals Midwest list with a two-year revenue growth of 147%.

Whistle Express acquires 3 more washes from 2 brands

CHARLOTTE, N.C. — The company will invest in converting the three washes to Whistle Express locations by mid-March, including upgraded wash technology and new signage.

Other Posts

Bill Martin honored with Lifetime Achievement Award

BOISE, Idaho and FORT WORTH, Texas — The Metro Express Car Wash founder and CEO was presented the award by the Southwest Car Wash Association.

Bill Martin Honored with SCWA Lifetime Achievement Award
AMP launches mobile app, customer experience platform for ZIPS

ATLANTA — The technology AMP brings to the ZIPS brand will help improve customer engagement, and provide a more comprehensive approach to the company’s brand marketing strategy.

AMP launches mobile app, customer experience platform for ZIPS
Spark Car Wash celebrates 5th location opening

SUMMIT, N.J. — The milestone represents the first of many Spark Car Wash openings slated for 2024.

Soapy Joe’s signs with San Diego Padres as official carwash partner

SAN DIEGO — Throughout the three-year partnership, Padres fans can look forward to in-ballpark opportunities such as free carwashes, social media challenges, giveaways and more.

Soapy Joe's Signs with San Diego Padres as Official Car Wash Partner