Automatic mat cleaners are available to the self-serve carwash market and can definitely help turn some heads. Using these cleaners, customers have their rubber, plastic and carpet floor mats shampooed and dried in a matter of minutes, according to Cynthia Lee, sales manager with Clean World Distribution Inc.

Lee said a mat cleaning machine is a unique innovation for a self-serve wash that will draw customers' attention. In addition to generating extra profit, it can also facilitate repeat business because the quality cleaning and drying performed by the machine will draw customers back to the wash.

Since the mat cleaners are not installed in a bay, models can come equipped with a standard bill and multi-coin acceptor that receives up to three types of coins or tokens. The machines also offer MEI, IDX and Wash Card systems as an option. To maximize the machines' security, they are made with heavy-duty stainless steel, they have two heavy-duty side panel bars and they have lockdown capability for added protection of bill and coin transactions.

Adding mat cleaners can be easily advertised with signage and banners. Lee said her company offers self-serve signage and a 3-foot by 10-foot banner as optional purchase items to promote the addition of the equipment to a business. "We highly recommend signage for our self-serve customers. This helps the end-user understand the use of the equipment, and also provides simple instructions and precautions for safe and effective use of the equipment."