INDIANAPOLIS — Crew Carwash announced it will make a donation to Riley Children’s Foundation to help fund the recruitment of leading experts to provide mothers and babies with comprehensive care at Riley Hospital for Children at Indiana University Health, according to a press release.
During its first ever “Unlimited Hope for Riley” campaign, which ran from April 30 to May 8, Crew Carwash committed to donating 50 percent of its first month’s proceeds from every purchase of an Unlimited Wash plan to Riley Children’s Foundation, stated the release.
The carwash chain also accepted cash donations at all 27 locations throughout the nine-day promotion, continued the release.
The Professional Carwashing & Detailing team featured news about Crew Carwash’s Unlimited Hope for Riley campaign in a recent edition of Carwash eNews. You can find this coverage here.
The carwash’s initiative resulted in a total of $31,563 to be donated to Riley Children’s Foundation, reported the release.
“As part of our continued efforts to give back and make a difference in Indiana, we always knew we wanted to get involved with Riley Hospital,” said Sally Grant, executive vice president of Crew Carwash, in the release. “We are thrilled to be one of the first organizations to raise funds for this important new initiative, and our team members couldn’t be more proud.”
Riley’s Maternity and Newborn Health program is a new initiative aimed at greatly reducing Indiana’s infant mortality rate, which currently ranks 45th in the U.S., informed the release.
“We’re grateful to Crew Carwash for fully embracing this fundraising campaign for Riley Hospital for Children,” said Jim Austin, chief marketing and corporate partnerships officer for Riley Children’s Foundation, in the release. “Their efforts will positively impact the Riley Maternity and Newborn Health program as it takes shape.”
You can learn more about Crew Carwash by visiting its website, www.crewcarwash.com.