AKRON, Ohio — In this week’s video, Editorial Director Rich DiPaolo explains how to manage a loyalty program.

For instance, DiPaolo states, “In most situations, staff should be able to handle face-to-face cancellations, new subscriptions and any complaints or issues that may come your way regarding membership and rewards while customers are on-site. However, providing these capabilities without staff on-site is crucial to making the experience of your carwash better.”

To learn more, be sure to watch the video.

If you missed our previous video on loyalty, check it out below:

To see other videos in our Carwash Connection series, click here.

Stay tuned for more of PC&D’s original videos.

This video is sponsored by WashCard Systems.