AKRON, Ohio — In this week’s video, Editorial Director Rich DiPaolo delves into the reasons to invest in a loyalty program.

DiPaolo states, “For starters, membership solves a lot of a carwash’s pain points, including overcoming weather challenges and creating additional revenue streams. Rain or shine, sleet, hail or snow, Christmas Day or not, members can provide substantial, consistent revenue every month.”

To learn more, be sure to watch the video.

To see other videos in our Carwash Connection series, click here.

Stay tuned for more of PC&D’s original videos.

This video is sponsored by WashCard Systems.