Family strives for exceptional customer service with carwash, lube business - Professional Carwashing & Detailing

Family strives for exceptional customer service with carwash, lube business

POWAY, Calif. — The business believes employees and customers should get the same day off, so it is closed on Sundays.

POWAY, Calif. — The three Farida brothers have owned Touch of Class Auto Care since 2006, and now they are getting even more hands-on with their business, according to Pomerado News.

Rafi, Rony and Larson Farida have owned several businesses in the area since 1984, but Touch of Class was their first auto care business, said the article.

The carwash is open to the public from 8 a.m.-5 p.m. six days a week, and the lube center opens one hour earlier. The brothers are closed on Sundays so employees can spend time with their families or go to church if they wish, stated the article.

“Everyone needs a day off, and the best way (for us) is to have everyone take the same day off, so we can focus on every customer six days a week,” said Larson Farida, in the office.

Read also: Crafting a customer-centric culture

Another way the brothers take care of their customers is by offering free exterior carwashes with the $19.99 oil change.  Farida says a lot of customers are surprised by this, noted the article.

“We also offer free brake inspection and free minor inspections, without even purchasing anything. Just a quick look, that we offer as a personal touch,” Farida explained in the article.

Employees are also trained, and they use headsets to stay connected.

Click here to read the entire article.

You May Also Like

Soapy Joe’s to celebrate ninth Soapy Joe’s Day

SAN DIEGO — Soapy Joe’s celebration also includes sign-ups for free Magic Joe carwashes and trying to break a world record.

Soapy Joe's to celebrate ninth Soapy Joe's Day

SAN DIEGO — Soapy Joe's Car Wash announced in a press release that April 18, 2024, will be the ninth annual Soapy Joe's Day.

Soapy Joe’s Car Wash will celebrate by offering the public free Magic Joe carwashes, a $20 value, and aims to set a new Guinness World Record for most high fives by a mascot in one minute.

International Carwash Association welcomes Ben Higgs

WHEATON, Ill. — Higgs brings extensive experience from the auto dealer market to enhance the renowned LEAD carwash manager training program.

ica welcomes ben higgs
D&S Car Wash Supply acquires WashCard Systems

HIGH RIDGE, Mo. — WashCard develops payment hardware and software technology for the carwash sector, including tap-based payment methods.

Spark Car Wash Mount Holly hosts ribbon cutting with mayor

MOUNT HOLLY, N.J. — Mayor Chris Banks celebrated the opening of the new Spark Car Wash in the Mount Holly/Lumberton, New Jersey area. 

ScrubaDub, Cradles to Crayons help kids’ shoe needs

BOSTON — The program aims to provide proper footwear to local children living in homeless or low-income situations.

Other Posts

Car Wash Convos™ highlights University of Tennessee softball star

KNOXVILLE, Tenn. — In this episode, Kiki Milloy shares how her parents inspired her competitive spirit on the field.

Kiki Milloy Car Wash Convos
Metro Express Car Wash to celebrate its 50th anniversary  

GARDEN CITY, Idaho — The celebration will honor Metro Express Car Wash’s history and support the Boys and Girls Club of Ada County.

Metro Express announces 2 new locations in Idaho
Splash opens second Vermont location

MILFORD, Conn. — The Shelburne wash features a 145-foot tunnel outfitted with 30 self-service vacuums, half of which are located indoors, and are free of charge to customers.

Rinsed completes integration with DRB® Patheon®

NEW YORK — This integration demonstrates Rinsed’s ongoing commitment to supporting more DRB customers.