Integrity and fortitude - Professional Carwashing & Detailing

Integrity and fortitude

Let me preface this column by sharing one of my favorite fables: It's the story of The Lion and the Mouse.

Let me preface this column by sharing one of my favorite fables: It’s the story of The Lion and the Mouse. It centers on a lion capturing a mouse, and the mouse pleading for its life, insisting that if freed, it will one day help the lion. The lion, amused by the notion, let’s the mouse go. A little while later, in a reversal of roles, the lion is captured by hunters. While tied to a tree, the mouse happens upon the lion, and with the might of a beast, frees it. Harmony, even for quarreling rivals, is possible, when the notion of cooperation and aid is valued. Let’s also not forget the might of the mouse. Even though it was 100 times smaller than the lion, the mouse was able to save it. Never, my friends, discount the size of the fight in the dog.

And now that you have that anecdote under your cap, I would like to talk about how pleased and impressed I was with the story that came out of Tucson, Ariz., involving Mister Car Wash’s initiative to hire people with disabilities. This is not only great news, but empowering news, not just for those hired, but for Mister and the carwashing industry. As someone who has lived with an enervating disease (Type 1 diabetes) I know firsthand what it is like to have a more difficult time navigating through daily activities. I know what it’s like to feel different. Although I abhor pity, what I crave most is to be given the same opportunities as everyone else. When I heard Mister’s CEO John Lai’s comments about their initiative, I was impressed by his poise and deference. He didn’t use words referencing sympathy, or make any pleas about philanthropy, he instead told journalist Liz Kotalik of KGUN9 TV that the employees, “bring to the table this work ethic and attitude that really lifts the entire spirit of the crew."

In this world, full of all different people, from all walks of life, remember to consider taking a chance on those who at first glance you might not think fit the bill. Like the trapped lion, that person might be your saving grace.

New face at PC&D

It is my pleasure to introduce Joe J. Napoli to our editorial team. Joe will serve as the assistant editor of Professional Carwashing & Detailing. With a master’s degree in journalism, Joe comes to us with a great work ethic, and heavy-duty knowledge of new media, as well as top-notch good traditional journalistic writing skills. Joe will be writing content for and the profiles in success as well as technical articles for the magazine. What impressed me most about Joe was his enthusiasm for the industry. In fact, during his first week as assistant editor, he took his car to a carwash so that he could more familiar with the methods and machinery. “I’m excited to learn everything I can,” Joe said. If you have questions or ideas for Joe, you can reach him at [email protected].


You May Also Like

National Carwash Solutions celebrates 50th anniversary

GRIMES, Iowa — A new brand identity was also unveiled at The Car Wash Show™, showcasing the company’s vision and plans for the future.

GRIMES, Iowa — National Carwash Solutions celebrated its 50th anniversary with a gala event on May 9 at Area 15 in Las Vegas.

The milestone event marked five decades of providing exceptional carwash experiences to millions of loyal customers, the company said in a press release.

The celebration was attended by customers, partners, employees and friends of the company.

Carwash M&A transaction database debuts to the public

MIAMI — This database is encouraged to be used alongside the M&A transaction data to provide readers with unique insights in the carwash industry.

7 pieces of equipment you’ll need to start a mobile carwash

Ensure you have the proper tools to give your clients the best experience possible. Here are seven pieces of equipment you’ll need to start a mobile carwash service.

Aluminum use expected to grow in new EVs

WASHINGTON, D.C. — The report, which reflects data collected through interviews with leading automakers, Tier 1 suppliers and aluminum producer companies, identifies five key market themes.

Rocket Carwash completes third California acquisition of 2023

OMAHA, Neb. — In addition to this Woodcrest location, the company acquired washes in Temecula and Loma Linda as part of its growth strategy.

Other Posts

Quick Quack rebrands 5 Kelly’s Car Wash locations

STOCKTON, Calif. — The carwash chain is holding special fundraisers and free washes to celebrate the grand reopenings.

Leading women in carwashing: Victoria Perez

Victoria Perez is the director of marketing for The Bubble Bath Car Wash.

Wash Talk Ep. 155: Rinsed announces Series B financing from VMG Technology

Host Rich DiPaolo is joined by Austin Esecson of Rinsed to follow up on the company’s announcement of $20 million in Series B financing from VMG Technology.

Tommy’s Express celebrates 150th location milestone

HOLLAND, Mich. — With locations in 30 states, Tommy’s Express offers quick service even at peak hours, with a three-minute travel down the carwash tunnel.