DE PERE, Wis. — Lustra Professional Car Care Products has appointed Jeff Taylor as regional sales manager for the Southwestern U.S., according to a press release.

Taylor brings more than 13 years of carwash industry experience to his new role, ranging from equipment installations to managing customer accounts, said the release.

“Jeff is going to be a huge asset to all of our channel partners that he will be working with through his exceptional industry experience, car wash knowledge, work ethic and commitment to excellence,” said Rob Raskell, assistant vice president western, in the release.

Lustra is a division of Cleaning Systems Inc., and has provided car care products since 2002.