NRCC 2019 Schedule of Events - Professional Carwashing & Detailing
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NRCC 2019 Schedule of Events

Atlantic City Convention Center — Atlantic City, New Jersey, Sept. 23-25, 2019


Monday, Sept. 23

2:00 – 5:00 p.m.


Click Here to Read More

3:30 – 6:00 p.m.

Virtual Carwash Tour

Moderator: Tom Hoffman Jr.

Join Tom Hoffman Jr. while we expand our horizons for a “virtual” tour of four of the most innovative and forward-thinking washes we could find from the comfort of the Atlantic City Convention Center. This standing-room only seminar of washes — in and out of the Northeast market — is a must-see!

Virtual tour guides and sites include:

  • Craig Stem, Shammy Shine, Palmer, Pennsylvania (express)
  • Tom Hoffman Jr., Hoffman Car Wash, Binghamton, New York (new express); Vestal, New York (self-serve)
  • Remaining sites a surprise! 

The New York State Car Wash Association is this seminar’s host.


Tuesday, Sept. 24

7:30 – 8:45 a.m.*

Early Bird Panel/Breakfast

Moderator: Patrick Mosesso, Auto Bright Car Care, Framingham, Massachusetts


  • Mike Ashley, Virginia Car Wash Industries Inc., Toms River, Virginia
  • Dominic Previte, Somerville Car Wash and Detailing, Somerville, Massachusetts
  • Mike Conte, Conte’s Car Wash, Ocean Township, New Jersey
  • Glen Sheeley, Wash Co., Middletown, New York.

This show favorite is a candid, unscripted panel discussion with seasoned operators who will answer any and all questions relating to carwashing in an informal panel discussion. You will have the option of texting questions during the event that will be moderated by Patrick Mosesso. Questions are also welcome prior to the event at [email protected]


The New England Carwash Association is this seminar’s host. 

*Program starts at 7:45 a.m.

9:00 – 9:45 a.m.

Breakout Session: Using Your Carwash Branding to Build a Safety Culture

You have taken the time and expense to build a brand and a look for your carwash operations, but it takes a lot of energy and creativity to draw in your intended audience. If you have not taken the time to brand safety into the daily operations, you could be washing money right down the drain. Use the energy you have branding the wash to brand your staff. An engaged and energized staff will help reduce claims and headaches and save you money.


Speakers: Dave Snyder and Mike Benmosche, Carwash Insurance Program by McNeil & Co.

The Connecticut Carwash Association is this seminar’s host.

10:00 – 10:45 a.m.

Breakout Session: 5 Ways to Upgrade Your Business’ Content Strategy

In this program, Geoffrey Brown, a social media expert with GoDaddy®, will show you how to use social media strategically. First, how do you refine the type of message you want people to understand? What is it you want to say? Then, how do you use words and images to convey that message to your current — and prospective — customers?


Speaker: Geoffrey Brown, GoDaddy®

The Mid-Atlantic Carwash Association is this seminar’s host.

11:00 – 11:45 a.m.

2019 NRCC Keynote Speaker: Moo Moo Express Car Wash’s John Roush

Ohio operator John Roush didn’t expect to become a carwasher, but when his favorite wash closed down, he started investigating the industry and realized that he could make an impact. Eleven years later, he has established a recognizable and respected brand and grown his company to 16 locations. We’ll find out how he did it.

The New York State Car Wash Association is this seminar’s host.

12:00 – 1:00 p.m.

Awards Luncheon

  • Most Distinguished Person
  • Hall of Fame
  • Emerging Leader (see above sidebar for details).

1:00 – 6:30 p.m.

Exhibits Open


7:00 – 9:00 p.m.

Welcome Reception, sponsored by ICS 

Located at the Water Club Pool in the Borgata.

Wednesday, Sept. 25

8:00 – 9:30 a.m.

Breakout & Breakfast: Avoiding Employee Lawsuits and Surviving Audits: A Practical Approach to Navigating Employment Legal Issues Common in the Carwash Industry

Employee rights (and potential claims for violations of those rights) continue to multiply, but employers can take specific steps to prevent such claims from occurring. This presentation, conducted by labor and employment law attorney Alvaro Hasani, Esq. with Fisher Phillips, will address some of the most significant employment issues facing carwashers, including hiring and firing the right way, complying with wage and hour laws, and surviving government audits.


Speaker: Alvaro Hasani, Esq.

The Car Wash Operators of New Jersey is this seminar’s host.

9:30 a.m. – 2:30 p.m.

Exhibits Open 

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Professional Carwashing & Detailing