Ryko reveals new brand identity as National Carwash Solutions - Professional Carwashing & Detailing

Ryko reveals new brand identity as National Carwash Solutions

GRIMES, Iowa — The Ryko, MacNeil and CleanTouch brands will now begin to operate under the National Carwash Solutions brand.

GRIMES, Iowa — Ryko Solutions Inc. announced it has changed its name to National Carwash Solutions, or NCS, which first debuted at the recently held The Car Wash Show™ 2016 in Nashville, according to a press release.

The Ryko, MacNeil and CleanTouch brands will now begin to operate under the NCS brand, stated the release, providing a clear delineation between the brands and the parent company.

Rebranding as NCS allows the company to “seamlessly expand its brand portfolio through organic growth and future acquisitions,” reported the release.

The NCS family is now better positioned to serve multiple customer segments under one parent brand, continued the release, which “leaves little room for interpretation or confusion.”

“Since 1973, Ryko Solutions has provided industry-leading carwash equipment and chemicals paired with unparalleled customer service,” said Mike Gillen, CEO of NCS, in the release. “We are still committed to those same principles, but operating under the National Carwash Solutions brand, we are able to control our messaging and outputs in a more linear manner and erase any brand confusion within the marketplace.”

Nothing will change for current customers of Ryko, MacNeil and CleanTouch brands, informed the release.

Customers will continue to work with the individual brands like always, stated the release, with the only difference being that the three brands now fall under the umbrella of NCS.

NCS launched a new website which incorporates all brands, noted the release, however each individual brand will continue to operate their existing websites.

Headquarters for NCS will be located in Grimes, added the release.

You can find the release here.

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