In this week’s Market Focus, we cover a partnership, a relocation, a company milestone and a charity event.

DRB Systems selects Ascentium Capital for strategic customer financing program

AKRON, Ohio — DRB Systems has joined with a top private equipment finance company, Ascentium Capital LLC, to develop a customized financing program aimed at helping carwash operators grow their businesses, according to a press release.

The program is open to new or existing customers of DRB Systems or Unitec who have been in business at least two years and are considering new equipment or upgrades from a few thousand dollars up to $250,000, the release continued.

Payment structures are competitive, combined with a streamlined process that includes a one-page application with most credit decisions made within two to four hours, the release noted.

Popular products like DRB’s Growth Suite™ are easy add-ons to a customer’s existing SiteWatch® POS system under this financing arrangement, the release added.

The DRB Systems Growth Suite™ (XPT® Xpress Pay Terminal®, FastPass® RFID system and Unlimited Monthly Plans) builds stable, reoccurring revenue by providing the equipment and software needed to implement and market successful unlimited wash programs, the release stated.

DRB Systems customers who have added the Growth Suite™ have seen extremely positive results, the release continued; a recent example of optimized Growth Suite™ success is from a major Northeast carwash that realized a 186 percent increase in monthly plan sales in just under two months.

“Our financing program with Ascentium allows customers from both of our leading brands to easily purchase products with no money down while budgeting manageable monthly payments,” stated Joe Shoemaker, vice president of marketing for DRB Systems and Unitec. “For our customers who have thought about expanding or upgrading their on-site experience through better automation, faster and easier customer processing or increased monthly plan sales, this financing option is a wonderful way to get the industry-leading products needed for the job without leveraging the business.”

“We’re excited to work with DRB Systems and offer our award-winning finance platform,” said Len Baccaro, senior vice president of sales at Ascentium Capital. “The specialized carwash team at Ascentium is focused on providing solutions that enhance the profitability for our clients. It’s rewarding to see our organizations come together and develop a comprehensive finance program dedicated to the success of DRB Systems and their customers.”

Micrologic relocates headquarters

LEDGEWOOD, N.J. — Micrologic Associates has relocated its corporate headquarters to Ledgewood, New Jersey, according to a press release.

The move was necessitated by the significant growth the company has realized in the last few years, the release continued.

As its products and solutions have surpassed industry competition, demand has risen — and quickly, the release noted.

The new office and manufacturing space is significantly larger than the previous offices and offers a more efficient layout, the release added; the new facility will support Micrologic’s continued growth and expansion, and provide a better work environment for current and future staff.

Micrologic’s new location’s phone number will remain the same at (973) 598-0808.

Please take note of the following updated addresses:

  • USPS Mailing Address: Micrologic Associates, P.O. Box 445, Ledgewood, NJ 07852-0445
  • Delivery Address: (common carrier — Non-USPS) Micrologic Associates, 1895 U.S. Hwy. 46 West, Ledgewood, NJ 07852

Washos auto detailing app doubles user base in three months

LOS ANGELES Washos, the original auto detailing app in Southern California, has hit a new milestone of 40,000 active clients with a steady monthly growth of 25 percent, according to a press release.

This summer, Washos is the top choice for convenient quality auto detailing for Los Angeles residents, the release stated.

“We have seen many competitors come to this market and quickly disappear. Others are turning away from the consumer market and shifting to a B2B model,” said Bertrand Patriarca, Washos CEO. “Meanwhile, by staying committed to the people of Washos — both the users and Washos-vetted detailers — we continue to exceed goals and break new records.”

Washos’ eco-friendly methods, using non-toxic and organic products and less than one gallon of water per car, make it an ideal choice for water-conscious Los Angeles residents, the release continued.

Washos’ growing client list includes car clubs, celebrities and even executives at Silicon Beach’s most prominent companies, such as Snapchat, Virgin Orbit, Taco Bell and Lootcrate, the release noted.

“Washos is the carwash services we’ve all always wanted,” says Matt Munson, CEO of LA-based Twenty20 and loyal Washos customer. “Push a button, and a friendly person shows up and does an amazing job detailing your car. I’m totally addicted!”

Learn more about Washos by visiting www.washos.com.

Doherty High School Theatre raises over $1,600 at Wild Blue Car Wash fundraiser

COLORADO SPRINGS, Colo. — On Aug. 26th, Doherty High School Theatre was able to raise $1,611 at its carwash fundraiser, hosted by Wild Blue Car Wash’s Power’s location, according to a press release.

Wild Blue Car Wash donated 50 percent of its wash sales from the fundraiser’s duration to the group while theatre members and volunteers sold baked goods, vacuumed and dried cars for additional tips, the release continued.

The money raised will help with the group’s production costs, the release noted.

“The Doherty Theatre Department is so grateful to have worked with the Wild Blue Car Wash for our biggest fundraiser of the year,” said Thespian Troupe #2242 President Faith Matson. “Everyone was so helpful and accommodating. This will help us pay for our mainstage productions this year. Thank you, Wild Blue.”

For more information, please contact Tiffani Sandoval at (719) 793-9012 or marketing@wildbluecarwash.com.