BIRMINGHAM, Ala. — Building a lucrative car care brand requires establishing a strong and loyal customer base.

A great way to encourage new and repeat business is by offering incentives such as loyalty programs, coupons, discounts and special promotions.

And, in light of the upcoming Memorial Day, the Professional Carwashing & Detailing team wants to know if you plan to run any holiday specials this weekend. Let us know by taking the poll below.

Does your car care business run special discounts or promotions to coincide with holidays, such as Memorial Day?

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The PC&D team would like to wish all our readers and their families a happy and safe Memorial Day weekend.

And, in observance of the holiday weekend, all Monday deliveries of Carwash eNews will be sent on Tuesday. While you wait, be sure to peruse through Carwash.com and check out the digital edition of PC&D‘s May issue here.