Sonny’s Enterprises announces Genstar Capital partnership - Professional Carwashing & Detailing

Sonny’s Enterprises announces Genstar Capital partnership

TAMARAC, Fla. — The carwash equipment manufacturer is planning to leverage the investment to grow its offerings and strengthen its team.

TAMARAC, Fla. — Sonny’s Enterprises recently announced a new investing partner in Genstar Capital, according to a company press release.

Genstar Capital, based in San Francisco, California, is a leading private equity firm focused on investments in targeted segments of the financial services, healthcare, industrial and software industries, added the press release.

According to the release, this new round of funding will allow Sonny’s to accelerate product development, manufacturing, marketing and to invest more resources into its existing suite of solutions.

“Our partnership with Genstar will help attract and retain the best talent in the industry, and help us to continue to develop innovative new products that simplify the operations of our customers’ carwash business,” said Sonny’s CEO Paul Fazio. “When I look back over the years, Sonny’s has worked with so many entrepreneurs to help them get their start in the carwash business and then grow from one site to multiple locations. My team and I remain committed to being the single source solution for carwash equipment, vacuums, chemicals, software, education and local support.”

Rob Rutledge, managing director of Genstar Capital, commented, “Sonny’s draws on over 40 years of industry leadership to drive deep relationships with over 6,000 active customers nationwide. They operate as true partners with their customers and invest in their growth, from expert guidance during site planning through construction and operations, forging a long-term relationship as they grow together. We are very excited to work with Paul Fazio and his team to grow the business both organically and through strategic acquisitions.”

Established in 1949, Sonny’s has been led by the Fazio family since inception, serving both small independents and large national carwash chains throughout the U.S. and internationally, added the release.

“Our work is to make carwashing easy – and now we’ll be able to do that better, faster and with more resources,” said Paul Fazio.

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