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Articles by Kate Carr

Raise Your Bottom Line

Discover how you can carefully and efficiently control your total expenses in order to realize more profits.
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Your marketing cheat sheet

Practice these results-driven marketing tactics for branding and promotions that are guaranteed to succeed.
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Raise your stock

A look at how carwash operators have fared over the past few years and how they can recover from the economic recession.
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Save green by going green

Green programs,federal level,tax reductions and tax credits,www.energystar.gov
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Four easy steps to creating loyal customers

In a rather unsurprising finding, Professional Carwashing & Detailing’s 2010 Reader Survey revealed that maintaining the existing customer base was the number one concern for carwash and detail operators last
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Can a mystery shopper help your detail shop?

You leave the detail shop on a busy Saturday. Your staff is neatly dressed, polite with customers, happy and waving to the kiddies. You smile as you drive out
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Safety first

Editor's Note: This article first appeared in the May 2010 issue of Professional Carwashing & Detailing magazine. If you would like to submit a topic idea or article for the weekly
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National recognition

More than ten years after the first wave of consolidation hit our industry and we are still lacking a national carwash. I say lacking because I truly believe there
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Carwash case study: Is this the new face of full-serve carwashing?

At a time when most new investors are avoiding the full-service concept like the plague, Philip Toppino is pursuing the idea with vigor. And it seems to be working.
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A clean drive for success

As far as names go, Boomerang Carwash couldn’t have picked a better, more fitting comparison. No matter how many times this brand is tossed out, it always returns —
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