The educational sessions, show floor and other events provided new ideas and practical advice for carwash owners of all formats.
There is little doubt that waste is the one of the biggest enemies of a profitable business.
Successful marketing programs that attract new customers and keep existing customers loyal are massively important.
These pieces and other promotional materials developed by Kennedy showcase his basic marketing beliefs. First, be different in your marketing offerings. Next, never market detailing, market yourself.
Speaking for the updated editorial team — made up of me and new Managing Editor Robyn Tucker — we are ready to provide even more coverage of the industry’s most important issues.
Modern carwash controllers are responsible for the traditional as well as the newly-added functions in the typical carwash.
Though dirty floors and dingy restrooms may not be top-of-mind for carwash managers and employees, they are for customers and visitors.
Tapping professionals, trainers and equipment manufacturers, the assignment still included reporting on best practices and improved techniques that would drive business results and success.
Now operators can control what speed their motors are operating at, and just dropping a motor from 60 to 50 hertz can provide significant results.
Explanations of how these drives work, where they should be installed and the efficiencies they provide are often highly technical.